The Competition Just Got Hotter — On the Field and Off

Breaking News!

I received a comment this morning from a reader named Blaine that raises a very good question and this is what it said:

Blaine

Hi justopia, i was wondering what you think will happen to JTV now Youtube have said they will be offering live video from this year? Do you think JTV will be around and make much money once this happens? I’m not so sure what will happen, in 5 years time we might be thinking Justin who?

http://www.techcrunch.com/2008/02/29/confirmed-live-video-on-youtube-this-year/

Well Blaine, you raise a question that will have those of us that pontificate, speculate or attempt to measure the depreciation rate of JTV scratching our heads in an attempt to figure this out.

My immediate response? JTV and the other live streaming media sites will be up against a force to be reckoned with and it’s time, right now, for all of them to make a full court press and market the hell out of their product offerings if they want to be on the scene once YouTube/Google makes their move.

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